by Ali BAYSAL
President and Editor-in-Chief of Fastener Europe Magazine
Our magazine, which has been published under the name of Fastener Eurasia for 19 years, will now continue to be published under the new name Fastener Europe. Welcome ‘Fastener Europe Magazine’.
After being published with the same name for many years and becoming a well-known brand, it is risky and difficult to change the name. Our magazine, which has been published for 89 issues under the name Fastener Eurasia, started to be published under the name Fastener Europe as of the 90th issue.
It was not easy for us to make this decision. However, while change and innovation are not mandatory, they are sometimes necessary and beneficial. Of course, there are some reasons why we made this change. The most important reason is that the main distribution region of our magazine is Europe. The majority of fastener users to whom we send our magazines and the fairs we attend are in Europe.
For this reason, we have decided to move our company headquarters to Germany. Being close to both the fairs and our distribution audience will give us more time, faster action and a higher motivation. We will provide more efficient service to companies operating in Europe and companies in other regions that want to reach new customers in the European market.
We have customers from all over the world and we try to be useful to all of them. We will provide more effective service to fastener producers, wholesalers and other companies serving this sector in Europe from our head office in Germany, and to Türkiye, Asia and other regions from our Türkiye office.
Our magazine, which we have delivered to 56 countries in order to contribute to our customers in different countries of the world such as Italy, Germany, England, France, Türkiye, USA, Japan, China, Taiwan and India, will continue on its way stronger with our new locations and new teammates.
We will participate more in industrial fairs such as automotive, window, construction, metal working, defense industry, electricity and furniture, especially fastener fairs. We brought hundreds of new customers to our customers who advertised with our printed magazines that we distributed free of charge to thousands of fastener user companies at these fairs.
Our new web address is www.fastenereurope.com
You can follow current company news, new product news, company interviews, country analyzes and fair news on this website. Additionally, you can review all our issues in the Archive section and find detailed information of the companies in the Supplier Directory section.